In Azerbaijan, especially in the banking sector, there is a lack of research examining the effects of customer relationship management on customer retention. To examine this effect, in this study customer relationship ...

Nowadays, each day potentials of digital technologies are growing in a fast pace, and today's businesses have been generating most popular and practical income model of all time by exploiting potentials of those advancing ...

The research aimed to analyze the relationship between social media marketing (SMM) and brand equity (BE) from customers’ perspective. In this regard, the research assessed the impact of SMM on four dimensions of BE ...

The analysis of profitability determinants for banking sector in Azerbaijan was done in this study that used bank specific and external variables and analyzed these variables for the years between 2010 and 2020. A ...

The COVID-19 pandemic has radically changed the modern workplace, introducing a forced, long-term, mass shift of many employees to a remote working mode. This has presented an opportunity to study the relationships of ...

The main purpose of this research is to find out the potential of environmentally friendly hotel development in the Azerbaijan hotel industry. The main objectives are the evaluation of the public's perception of the ...

In the business world, which has become globalized and increasingly interdependent and has a more complex structure in all areas of life, but especially in economic, social, legal and political fields, adversities have ...

As the world is developing continuously, in parallel to this development the demands and requirements of consumers are also change and becomes complicated from day to day. To keep up with these developments, companies ...

Job satisfaction is an important issue in the field of service. Especially in such a competitive area as banking. Its importance is due to the fact that it affects the performance of the company and may affect the ...

The research paper is the business consultancy project with high school ADA School. The academic research project focuses on the investigation of problems related to online lessons at ADA school of mathematics. Secondary ...