Abstract:
Interior and exterior designing is the highest paid profession in Azerbaijan in recent years and is
one of the fastest-growing industries on the verge of development, innovation, technology,
modernization, and needs of improving lifestyles growing rapidly day by day as the country is
moving towards globalization. There are several brands supported by growing economies and
rising Urbanization either in the field of fashion, designing, education, construction, or
agriculture development. This industry pulls up several opportunities for entrepreneurs and
professionals to enter into designing business here in Azerbaijan.
This is a business plan proposed for CORAL academy its purpose is to outline the proposed
marketing strategies and opportunities. The CORAL academy aims to provide services one of its
kind, currently, there is no substitute present for our customers to choose from. We have aimed
to teach the most demanding and trending designing applications such as CORAL and CORONA
along with some other designing and creating tools. A qualified & experienced person who is
also the person behind the idea of this Academy would be teaching here. Whereas in the
emerging designing market of Azerbaijan, no designing firm is willing to share their secret
expertise with young aspiring designers so we took this opportunity to be a business plan for us.
This paper has been prepared using a market research and analysis approach. Many Marketing,
strategic, human resource, financial analysis techniques such as SWOT, PEST, Porter’s five
forces analysis, financial statements, and costing management. The potential customer scanning
was done using a qualitative research approach.